Tabs and other links 28.12.10
After the search box, social network tabs, apps, basket and links at the bottom of the page are done using more of the magic wand, free transform and text tool the main tabs are created using a white rectangle box and opacity to create the base, and then numerous orange rectangle boxes, embossed to create the tabs the only thing left to do is to add the text for the website which is possibly the most important factor when thinking about simplicity for the customers. Each tab needs to be straightforward with no hidden agenda or questioning available to the customer. As I have seen on many websites of major phone companies, there is too much to click on and too many ways of getting to the same page. Simplicity is key to our company and we want it to be as easy as possible for the consumer to deal with.